MEDIA INTERVIEW PREPARATION

Successful media interviews don’t happen by accident.

 

Every day, you can find examples of individuals bungling their opportunity in the media spotlight. The fallout can be lost revenues, unhappy customers and tarnished reputations for the companies and organizations they represent.

 

In today’s rapid-pace, real-time social media environment, missteps are not an option. Effective communication within that realm is a learned skill that takes preparation and practice.

 

Andy Warhol once said: “In the future, everyone will be famous for 15 minutes.” Are you ready for your time in the media spotlight?

 

With my coaching, you quickly will learn how to:

  • Anticipate what the media expects from you in the interview.

  • Respond to controversial or confrontational questions.

  • Create compelling and memorable messages.

  • Adapt your messaging for print, broadcast and online media.

  • Speak with authenticity and credibility.

  • Stay calm and appear relaxed in the center of the storm!

 

Call or email Lorraine for pricing and format options.

 

Lorraine Howell launched her business in 1998 after 12 years as a TV news and talk show producer in the San Francisco Bay Area. She coaches top executives and professionals on how to be more effective in public speeches, presentations and networking opportunities.

 

She is the author of Give Your Elevator Speech a Lift!,  a step-by-step guide through her proven process for crafting a personal branding statement.

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